ideaLEVER Solutions Inc

February 2017 Newsletter

February Update

Statistics Canada released the retail sales numbers for December and while retail sales were down, eCommerce sales were up both in value and as an overall percentage of retail sales.  This is consistent with our experience in 2016 where many of our eCommerce customers saw record growth.

StatsCan eCommerce Chart

Whether you are selling online or simply promoting your business to get leads and customers, staying on the growth path takes time and effort.  Not only do you have to keep up with changing design tastes and styles so that your site doesn't look out of date, you also have to get more strategic with your online marketing.  Google is constantly tweaking their search algorithm and Pay-Per-Click marketing is getting more expensive and complex. The great news is that with Google Analytics and other tools such as A/B testing it is also easier to get actionable data to generate measurable results.

If your website has been in "set and forget" mode, get in touch and we can get you back on track and help you hit your goals for 2017.


Recent Launch


Iceni data is a new cloud based analytics platform for non-profits and charities that we built in partnership with Chris Carter Marketing in Toronto. We developed the branding and logo as well as the dashboard interface and all programming.

iceni data helps non-profits identify trends and opportunities from their regular donors making their fundraising more efficient. The system is currently in Beta with select organizations across North America and will be launching soon.  Learn more at

Proud to Support the Arts in KamloopS

Ring of Fire: The Music of Johnny Cash

February 23 to March 4th.  Visit

From our Blog:

Need more leads from your site?  Check out the Web Marketing section of our Blog for useful tips and information!


SEO Introduction & Self Evaluation

Want more web traffic in 2017?


 1 (888) 374 0906

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© ideaLEVER Solutions Inc. All Rights Reserved.
348 Tranquille Road, Kamloops, BC, V2B 3G6

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