ideaLEVER^TM Graphic Standards Guide

The official name for the company is ideaLEVER Solutions Inc.

Tagline: "Everything in Site. Content. eCommerce. Customers."
Typeface: Caslon, News Gothic, and Aldus.

Graphics Standard Manual available on request.

Acceptable Tagline Placement and Whitespace

It is essential that when using the ideaLEVER logo alone and with tagline that you allow for no less than 6% of the logo width as whitespace(empty) space on all sides of logo. (i.e. Logo dimensions are 385Wx90H adapted to standard would create a final logo with dimesions of approx. 430Wx136H - an increase of 23px on each side = 385*0.06)

Important: Borders on images above to demonstrate 'whitespace' only... do not add border to logo in normal use.

Logo Source

We are happy to provide you with PSD or Vector based files for your printing needs.  Please contact info@idealever.com.  We prefer to view all proofs using our logo prior to taking your project to print.

PMS - Corporate Colours

Orange	Red	Gray
C0-M60-Y100-K18 Orange 167 or #CF7228	C0-M100-Y65-K34 Red 201 or #A92036	C0-M0-Y0-Y20 Black 20% or #D1D3D4

For clarification on any of the above, please contact our head office 1.888.374.0906