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analytics

Annotations in Google Analytics

If you are not annotating your Google Analytics data you are missing out on a powerful tool that will help you learn and repeat the strategies that have the biggest impact on your site.

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SiteCM Weekly Highlights Email

Do you know how your site is doing? Is anyone visiting? How many people? What do they look at? Now our weekly highlights email will tell you!

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Where is your web traffic coming from?

You know what sort of traffic your web site is getting but do you know where that traffic is coming from? Google Analytics has the answers you need so you can track and measure your online marketing efforts.

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The Power of LinkedIn

When was the last time you posted anything to LinkedIn? My recent simple profile update set off an unexpected ripple effect and convinced me that for B2B networking, I need to pay more attention to LinkedIn.

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5 Things to do Before Redesigning Your Website

No matter how great your site design was when you launched it, there comes a time when you will need to consider a redesign. While this might send shivers of terror down your spine, getting a new web site design is a great opportunity to revisit your strategy and look at what your site is doing well, what it is doing poorly, and what you want it to do.

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Understanding the Value of Web Marketing: Attribution

Google Analytics has a great report that will help you determine the true value of your investment if you know where to find it and how it works.

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