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Search Engine Optimization

Search Engine Optimization

Google RankBrain and Why SEO is Not Dead

I've avoided writing this type of post for years, as they're almost cliche among 'online marketers'. But after reading the announcements from Google at SMX today, and the reiteration that you can't do SEO for RankBrain, I sat down and starting writing. It's basically what I've been telling clients for the past year anyway. Why you can't optimize RankBrain for SEO. Google stated back in June that "you cannot optimize or do SEO for RankBrain." Myself, along with many other online...

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The Penguin is Coming!

It’s been 2 years since we last saw a Penguin update from Google, so why should you care about this one? Because it can potentially wipe your site from the search results.

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